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Develop consumers through Online Games: .... Universal Product Code verified purchase of Degree Womens in the Fashionista Challenge.
Unlike TV viewers, Online Gamers are engaged and aware = increased effectiveness of in-game advertisements
Online Games increase website stickiness by 30 times. Avg website visit < 1minute. Avg Online Game website visit > 30 minutes.
Build to Suit: An Online Game can be designed specifically to illustrate a sponsor's product advantages
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